How Did You Use New Media Technologies In The Construction And Research, Planning And Evaluation Stages?
Throughout the whole project many media technologies and applications were used. A High Definition digital camera was both used for still images and the filming of the trailer. In the initial stages of planning the camera was used to plan the storyboard by locating scenes and shots and gathering the right lighting and angles for the final filming. To create a different grittier mood some of the video was played through a TV and filmed, this created a complex voyeuristic view through the eyes of the killer gamer. The footage was later uploaded onto the computer using a Firewire. I intended to use imovie to edit the trailer but I found there were limitations of what I could do, so I downloaded a free trial of Adobe Premier Pro. The film footage was then easier to work with, although it is a more complex system it gave me the chance to work with several different layers of video and sound. I was able to delete unwanted scenes, cut clips, add narrative and sound effects. I downloaded sound effects from Audio iStock, The simplicity of the whirring tone and base heart beat was repeated and precisely placed along side the footage for maximum impact, this was challenging with the quick cutting from one scene to another.
The production titles, magazine front cover and poster were created using Adobe Photoshop and Illustrator. The Computer font was from dafont.com PixelSplitter but then it was manipulated to fit in with the gaming theme. The final “blood” title scene was created using a photoshop colour and blur on two separate texts then merging them together in the footage in Adobe Premier Pro. Once I had finished the editing process, the teaser trailer was then converted into a Quicktime file allowing it to be uploaded onto my online blog as well as my viral campaigns: Facebook and Youtube.
The still images which were taken whilst filming the footage, were also edited in Photoshop. They were resized and stylized in order for them to correspond with the teaser. I tinted some of the shots red to add a more slasher effect. The images were then used to create the film poster, film magazine. The teaser trailer along with the poster and magazine cover were then uploaded onto our blog where external links and video footage were also used. I also decided to use www.facebook.com and www.youtube.com to create an established audience and also to gain important feedback to improve our products.
