As part of the marketing campaign, we were asked to design a film poster to help advertise and promote our teaser trailer. I decided on an image where the killer is presented yet his identity cannot be seen to create a more sinister effect. I also decided that the setting in which the image was taken would have an impact on the effect given to the audience
->Film Poster<-
->Inspiration<-
I studied the conventions of a slasher horror movie poster and found that most images were of the antagonist in disguise or wearing a mask. However, as I decided the challenge these conventions, I made sure any shots of the killer were sillhoetes or simply just dark.
I took inspiration from the film poster, 'Nightmare on Elm Street' and decided to develop some of the conventional horror elements that it displayed. Aswell as this poster, the game over poster only presents minimal detail of the antagonist due to the use of the dark background with the red tint. This helps to create an enigma around the character, drawing in audiences as they ask questions about how and why the character is presented in this way.
The image of the killer has also been stylized using adobe photoshop to enhance his evil persona. The original picture background was in fact normal;in colour. A red tint was added in attempting to make the poster appeal to the slasher horror genre. The font for the title of the film was the same font used in the film.This was to bring about awareness so if someone had seen either the poster or film, they would be able to identify it through the title. The title was smudged to give a dripping blood effect which will add to the emphasis of the genre.
